Business-to-Business [B2B]

B2B businesses are those that primarily sell their services and goods to other businesses. Depending on what’s being sold, those businesses may, in turn, sell those items to another business or end-consumer (wholesalers, resellers, etc.). B2B ecommerce can have significant differences when compared to B2C – account-based purchasing, buying on terms, bulk orders, highly configurable products/services, specialized shipping methods, etc.