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Tableau

Tableau is a visualization software that synthesizes regional data into meaningful diagrams that businesses can use to study the distribution of customers and profiles across a geographical area of interest. This versatile software smoothly processes various file types such as Esri Shapefiles, GeoJSON, and KML, enabling businesses to seamlessly work with many types of data. ArgonDigital utilizes Tableau‘s visualization analysis capability to dissect marketing spaces into maps of customer distributions based on the dimensions most relevant to a given marketing team. Having the big picture of the customer base in a given area is invaluable to business looking to grow their market share and expand to new regions.

Tableau