Virtual collaboration can be tough, but for most of us, it’s here to stay. Recently my all-virtual project team engaged in a series of workshops to define scope, document issues, […]
Identity Management and UX
All businesses interacting with customers, virtually or in person, must balance two key aspects of the interactions – user experience and security. They are often thought of as distinct and […]
Do You Need Headless Ecommerce?
Old-school ecommerce solutions were focused on the “your customer comes to your website to buy stuff” approach. For many simple retail or B2B companies, that’s still the mode they’re in. […]
Apple IOS 14 Privacy Changes
Privacy is a hot topic for product and marketing managers, thanks to the higher level of regulation in the European Union. Apple’s IOS 14 operating system includes stronger privacy protections […]
Enabling Fintech Sales
In the fintech space, we focus a lot on the complicated functions of credit adjudication, customer account management, contract and document management, invoicing, and payment processing. However, before any of […]
Selling Medical Devices – an Introduction
In the past year of the COVID pandemic, we’ve learned about the strengths, challenges, and opportunities in the medical device industry (see Selling in the Medical Device Industry – Lessons […]
Website Roast – Fluitek
We held a webinar “web site roast” of Fluitek, hosted by Antony McGregor Day, former Bluefish director of ecommerce & Terence McDevitt, Bluefish senior solution architect. The theme of this webinar? Keeping […]
Salesforce and M-Files
Many of our clients use Salesforce for customer relationship management, issue management, case management, and all its other robust functionality. But one area where Salesforce might not be ideal is […]
Leveraging dotdigital as a Bronto Replacement
Bronto Replacement If you’re currently using Bronto for your email marketing, you probably know that it will no longer be available after May 31, 2022. You know you’ll need a Bronto replacement, […]
Customer Portals in Ecommerce
Customer Portals I have recently sold my old house and purchased a new one, which provided a multitude of opportunities for frustration and miscommunication. My phone was stuffed with text […]
Leveraging Ephesoft and Zapier to Achieve Integration Automation
Many years and several jobs ago, I was hired to manage a procurement system development project for a large construction company in Houston. In the first week, the IT manager […]
Website Roast – Maggie Louise Confections
The homepage is the showroom for your brand, and this home page is beautiful! Their detail orientation is amazing, which makes us see the value they place on the artistry […]